Facebook has announced a new initiative, "Community Boost," designed to help small business owners across the United States gain the necessary digital skills to thrive in an increasingly online economy.
In 2018, the program will visit 30 U.S. cities to provide hands-on training, workshops, and expert advice. The goal is to demystify digital marketing, help business owners set up their online presence, and show them how to use social media tools to reach local and global customers effectively.
As digital transformation becomes essential for small businesses, this plan aims to close the gap between traditional business operations and modern digital capabilities. Whether it is learning how to optimize ad spend or engaging with a community through Facebook Groups, the curriculum is tailored to solve the most pressing challenges faced by local entrepreneurs.